MediaPlanner.com

Mediaplanner.com is proprietary web-based software program that is fully customized for each Inside Media client. It is designed to minimize time spent performing in relation to a wide variety of marketing tasks covering all media variables and market analysis and statistics such as budget levels, media mixes, weight levels, demographics, consumer research and competitive issues in an easy to use interface resembling flowcharts. This innovative and integrated delivery system is prepopulated with complete marketing data and streamlines, in real-time, all facets of our clients’ research, planning and buying process. Mediaplanner.com provides and archives all data over a rolling 12 month period looking forward as well as backwards allowing the ability to make year-over-year comparisons.

Each client and each client’s authorized employee can visit their website by typing in their user name, followed by their password and select from all categories that are listed inside the mediaplanner.com as follows:

	Ø	Budgets: Market Budgets, Media Contracts, Production Fees, Media and Production Expenditures
	Ø	Invoices: Media and Production Payment Schedules
	Ø	Commercials/Scripts/Ads: Past, Current, Future
	Ø	Co-Op File: Specifications and Administration
	Ø	Creative: Commercials/Scripts and Ads, Production Procedures, Spot and Ad Titles/Rotations and Traffic Procedures
	Ø	Promotions: Special Events
	Ø	Schedules: Media schedules, Added Value Schedules
	Ø	Audits: Media Audits, Radio Analysis, TV Posts, Cable Posts
	Ø	Creative Title/Unit Rotation
	Ø	Competitive: Competitive Summaries, Franchise Market Share
	Ø	Research: Customer Behavioral Profiles, Consumer to Media Consumption Profiles
	Ø	Merchandising: Merchandising and Trade Agreements and Analysis: Consumer Profiles, Consumer to Media Consumption

Mediaplanner.com’s comprehensive nature of centralcasting communications data from multiple databases into a customized single database gives an immediate snapshot and clear view of our client’s media pipeline. This exclusive media intelligence software program is offered exclusively by Inside Media. Each customized site is encrypted and can only be accessed by authorized users. Each client receives hands-on training.